Surefield Pricepoint Home Pricing Tool

Surefield Releases New Map-Based Home Pricing Tool to Compete with Zillow & Redfin

Local alternative brokerage Surefield added another slick new tool to their arsenal this week: A map-based home pricing tool that they are calling Pricepoint. Together with their flagship 3D home tour technology (previously spotlighted here), this new offering strengthens Surefield’s focus on home sellers.

The tool offers an interactive, transparent alternative to Zillow’s black box “Zestimates,” and is touted by Surefield as “the most accurate and reliable way to price a home.”

Will a No Vote on Prop. 1 “Keep Seattle Affordable”?

This is rich. I spotted the ad at right this morning. I laughed out loud when I read it. Specifically the first word there: “keep.” If you’re not wealthy, Seattle is already unaffordable by nearly any metric. Rents are soaring, home prices are hitting new all-time highs, and inventory of both rentals and for-sale homes […]

September Reporting Roundup: Unsustainable Trend Edition

It’s way past time for the monthly reporting roundup, where you can read my wry commentary about the news instead of subjecting yourself to boring rehashes of the NWMLS press release (or in addition to, if that’s what floats your boat).

To kick things off, here’s an excerpt from the NWMLS press release:

Housing market slowdown expected
But prices in most areas are still rising

Friday Flashback: Suzanne Researched This

Here’s a fun Friday Flashback. How many of my readers remember this classic 2006 Century 21 TV commercial?

“Suzanne Researched This” became a big inside joke among those who didn’t buy the hype at the peak of the bubble. This commercial was so egregious that even Slate wrote an article headlined “The Nastiest Wife on Television.”

August Reporting Roundup: “The Market Just Totally Sucks”

We’ve got fewer articles than usual this month for our reporting roundup, where you can read my wry commentary about the news instead of subjecting yourself to boring rehashes of the NWMLS press release (or in addition to, if that’s what floats your boat). With the holiday weekend, I waited an extra day to see […]

"The Undaunted Spirit" by Lorenzo Ghiglieri

Will a Prolonged Bear Market Slow Seattle Real Estate?

With stocks being hammered across the world since Friday, the price of oil in the gutter, and volatility through the roof, pundits are starting to get somber about the market’s prospects. If we’re in the beginning of a serious bear market, will Seattle’s crazy real estate market finally start to slow? One of the major […]