freezer sales increase while overall appliance sales fall

[The Tim]

[Charles Dean]

I'd have to say, that is pretty telling.

[TJ_98370]

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Better stock up now before the depression hits, right?
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You keep this up, Tim, you might get the reputation of being a "doom & gloom" type.
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An alternative explanation is as what the article suggests, more people are buying in bulk to keep costs down. As anyone who has shopped at Costco knows, their "econo" size packaging can be rather inconvenient. A typical Costco package of meat is enough for 3 to 6 meals at my residence. You have to store it someplace when the freezer section of Mr. Refrigerator gets maxed out.
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Some readers might counter with "logic" indicating that the cost of a freezer may actually counter any savings realized by buying in bulk, but the fault with that "logic" is the assumtion that consumers act rationally.
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[rose-colored-coolaid]

[TJ_98370]

RCC -

Sure, if you can save $15 to $20 a week by buying in bulk and freezing, it's possible to buy a freezer that would pay for itself in a year or less. Freezers typically last 20 years or so, so a freezer can be a smart purchase for some families.

[Robroy]

[Robroy]

[Charles Dean]

[Robroy]