I was doing some light reading of the public transcripts from the Move vs. Zillow court hearings in King County Superior Court last week. This excerpt from pages 81-84 in the full Wednesday afternoon transcript was certainly entertaining…
Tag: Rascoff
Zillow Can’t Even Get the Listing Details Right on CEO Spencer Rascoff’s Own Home
People occasionally ask why I am not a fan of Zillow. Here’s a good example, that just so happens to be Zillow CEO Spencer Rascoff’s own home…
Zillow / Trulia Merger to Complete Today
The Tim’s parody Zillow-Trulia mashup logo
Today’s the big day for Zillow and Trulia, as they complete their big merger. John Cook over at GeekWire has a good write-up: Here is Zillow’s big concern as it prepares to gobble up rival Trulia
Choice Quotes From Zillow CEO Spencer Rascoff
If you think Zillow is primarily a real estate search site, and that home buyers and sellers are Zillow’s customers, you are wrong.
Zillow is a lead generation site. Home buyers and sellers who use Zillow are the “leads.” They are not the customer, they are the product that is being sold to real estate agents.
But don’t take my word for it. Here’s Zillow CEO Spencer Rascoff describing Zillow’s purpose and philosophy in his own words…