{"id":106242,"date":"2026-08-11T13:53:32","date_gmt":"2026-08-11T20:53:32","guid":{"rendered":"https:\/\/seattlebubble.com\/blog\/?p=106242"},"modified":"2026-08-11T13:53:32","modified_gmt":"2026-08-11T20:53:32","slug":"compass-ceo-brags-about-fleecing-homebuyers","status":"publish","type":"post","link":"https:\/\/seattlebubble.com\/blog\/2026\/08\/11\/compass-ceo-brags-about-fleecing-homebuyers\/","title":{"rendered":"Compass CEO brags about fleecing homebuyers"},"content":{"rendered":"<p>This <a href=\"https:\/\/www.linkedin.com\/posts\/robertreffkin_for-years-zillow-has-led-sellers-to-believe-ugcPost-7488204324330754048-wiej\/\">LinkedIn post by Compass CEO Robert Reffkin<\/a> caught my attention. An excerpt:<\/p>\n<blockquote><p>For years, Zillow has led sellers to believe that getting their home on Zillow.com was important to sell their home. But new research by our Chief Data Officer and Chief Economist shared earlier this week analyzing over 300,000 homes revealed: homes on Zillow sold for 1.3% less. We call this loss the \u201cZillow Tax.\u201d<\/p>\n<p>When Zillow.com displays negative insights on your home like days on market, price cut history, algorithmic Zestimates less than the home\u2019s value, climate risk, flood risk, and fire risk (all unofficial risk scores), money gets left on the table.<\/p><\/blockquote>\n<p>Do you catch what he&#8217;s saying in that second paragraph? He&#8217;s openly advocating for hiding relevant, important data about a home from home buyers in order to sucker them into paying more. The &#8220;study&#8221; he&#8217;s promoting is literally just Compass bragging about how limiting the amount of information buyers have access to will trick them into overpaying for homes.<\/p>\n<p>Absolutely wild to see him bragging about this out in the open.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/seattlebubble.com\/blog\/wp-content\/uploads\/2026\/08\/not-confessing.jpg\" alt=\"I don't get it. Why are they confessing? They're not confessing. They're bragging.\" width=\"1920\" height=\"1609\" class=\"aligncenter size-full wp-image-106244\" srcset=\"https:\/\/seattlebubble.com\/blog\/wp-content\/uploads\/2026\/08\/not-confessing.jpg 1920w, https:\/\/seattlebubble.com\/blog\/wp-content\/uploads\/2026\/08\/not-confessing-350x293.jpg 350w, https:\/\/seattlebubble.com\/blog\/wp-content\/uploads\/2026\/08\/not-confessing-700x587.jpg 700w, https:\/\/seattlebubble.com\/blog\/wp-content\/uploads\/2026\/08\/not-confessing-250x210.jpg 250w, https:\/\/seattlebubble.com\/blog\/wp-content\/uploads\/2026\/08\/not-confessing-768x644.jpg 768w, https:\/\/seattlebubble.com\/blog\/wp-content\/uploads\/2026\/08\/not-confessing-1536x1287.jpg 1536w, https:\/\/seattlebubble.com\/blog\/wp-content\/uploads\/2026\/08\/not-confessing-100x84.jpg 100w, https:\/\/seattlebubble.com\/blog\/wp-content\/uploads\/2026\/08\/not-confessing-300x251.jpg 300w, https:\/\/seattlebubble.com\/blog\/wp-content\/uploads\/2026\/08\/not-confessing-850x712.jpg 850w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Compass CEO Robert Reffkin openly brags on LinkedIn about how his company hides bad things about homes for sale so unsuspecting homebuyers will pay more.<\/p>\n","protected":false},"author":2,"featured_media":106243,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[199],"tags":[1190,1191],"coauthors":[1158],"class_list":["post-106242","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-opinion","tag-compass","tag-reffkin"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - 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