Seattle Bubble

News & discussion about real estate & the housing bubble in the Seattle area.

Seattle Bubble - News & discussion about real estate & the housing bubble in the Seattle area.

Entries Tagged as 'advertising'

Localism - Hyper Local Real Estate Sales Pitches

July 9th, 2008 · 24 Comments

ActiveRain, a site that describes itself as “a free online community for real estate professionals designed to help them promote and grow their business,” has launched a new site called Localism. Localism describes itself as the “world’s most complete neighborpedia,” and the front page invites users to “Go Hyper Local!”
It is the latest entrant [...]

[Read more →]

Categories: News
Tags: , , , ,

Your down payment could cost less than your latte

November 30th, 2007 · 38 Comments

I got this in the mail earlier this week, and just had to share. Houses are still cheaper than latte’s, apparently…
Deejayoh

addendum:
I clicked through to the site that the postcard directs you to. The “bonuses” are pretty significant relative to the starting prices, it seems to me
Buyer Bonuses at Select Communities
For purchases on October 1, 2007 [...]

[Read more →]

Categories: Features
Tags: , ,

“New levels of creativity” in listings

November 21st, 2007 · 50 Comments

Aubrey Cohen comes at us today with a frank and sometimes amusing look at real estate agents’ habit of massaging the English language to attempt to make their listings stand out in an increasingly larger sea of properties for sale. Of special note in today’s article is the copious quoting of local agent Ira [...]

[Read more →]

Categories: News
Tags: , , , ,

Absolutely Hilarious!

November 16th, 2007 · 27 Comments

Except of course that some people will actually believe it. Not many, but certainly some.

From the Washington Realtors’ “Get The Facts Straight” ad campaign. I’m sure I will post more on these over the weekend, they’re just too hilarious to ignore. Thanks to Doug for pointing out the link to these.

[Read more →]

Categories: Features
Tags: , ,

Real Estate and Online Advertising

October 20th, 2007 · 13 Comments

I ran across this chart about top online advertisers, and thought it was kind of interesting in light of events in the real estate market.

I would assert that several of the top 10 are either directly or tangentially related to the real estate boom.
#2 - Experian - credit reports. Not sure why they spend [...]

[Read more →]

Categories: Uncategorized
Tags:

Newspaper Earnings Sink with Housing Market

July 20th, 2007 · 26 Comments

Some of you may recall the Rhodes / Gardner real estate Q & A a few months ago in which the following question was asked by a Seattle Bubble reader:
I can’t help but notice that the Times’ take on local real-estate prices is often excessively optimistic. For example, during the last NWMLS report, we saw [...]

[Read more →]

Categories: Uncategorized
Tags: , , ,