By The Tim on November 19, 2009
I’ve been hearing a few familiar clichés on the radio recently…
“Tired of setting your money on fire every month?”
“Stop throwing away your money renting!”
Maybe you thought that the dramatic and decisive collapse of the housing bubble would have rid us of this type of nonsense marketing. Well, you thought wrong. The twist this [...]
Posted in Humor | Tagged advertising, Humor, radio
By The Tim on August 20, 2009
A little over a year ago ActiveRain (basically a social network for real estate professionals) launched
Localism, an attempt at leveraging their nationwide network of real estate salespeople to generate content for thousands of “hyperlocal” city and neighborhood portals, presumably in order to create an attractive platform on which small businesses would spend their advertising dollars. [...]
Posted in Features | Tagged ActiveRain, advertising, blogging, hyperlocal, Localism, Neighborhoods
By The Tim on March 25, 2009
Is it just me, or has Seattle’s only remaining daily newspaper become even more of a blatant real estate advertisement since the P-I folded? Even without a dedicated real estate writer, they have managed to pump out two thinly-veiled real estate promotional pieces in less than a week.
This weekend we’ve got First-time buyers benefit [...]
Posted in News | Tagged advertising, condos, Northgate, Pryne, Seattle_Times, stimulus
By The Tim on July 9, 2008
ActiveRain, a site that describes itself as “a free online community for real estate professionals designed to help them promote and grow their business,” has launched a new site called Localism. Localism describes itself as the “world’s most complete neighborpedia,” and the front page invites users to “Go Hyper Local!”
It is the latest entrant [...]
Posted in News | Tagged ActiveRain, advertising, blogging, hyperlocal, Localism, Neighborhoods

By deejayoh on November 30, 2007
I got this in the mail earlier this week, and just had to share. Houses are still cheaper than latte’s, apparently…
Deejayoh
addendum:
I clicked through to the site that the postcard directs you to. The “bonuses” are pretty significant relative to the starting prices, it seems to me
Buyer Bonuses at Select Communities
For purchases on October 1, 2007 [...]
Posted in Features | Tagged advertising, anecdote, builders
By The Tim on November 21, 2007
Aubrey Cohen comes at us today with a frank and sometimes amusing look at real estate agents’ habit of massaging the English language to attempt to make their listings stand out in an increasingly larger sea of properties for sale. Of special note in today’s article is the copious quoting of local agent Ira [...]
Posted in News | Tagged advertising, Cohen, propaganda, Seattle_PI, truth in advertising
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