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Friday Flashback: Suzanne Researched This

Posted on September 25, 2015September 25, 2015 by The Tim

Here’s a fun Friday Flashback. How many of my readers remember this classic 2006 Century 21 TV commercial?

https://www.youtube.com/watch?v=20n-cD8ERgs

“Suzanne Researched This” became a big inside joke among those who didn’t buy the hype at the peak of the bubble. This commercial was so egregious that even Slate wrote an article headlined “The Nastiest Wife on Television.”

About a year after this ad aired, I happened to catch a radio show segment that was basically the real world “rest of the story.” Suzanne Researched This: Part 2

Well, we bought a house two years ago, and ever since we bought the house it’s always been “we bought it because you wanted it,” and every time we have financial struggles, it’s my fault because we bought a house that he said we shouldn’t buy, so… that’s… I guess the stresses of the house are getting more intense because our interest is going up so it’s been sort of like the past month I’ve been hearing him talk a lot about that.

Here’s the full audio of the cringe-worthy Dr. Laura call:

https://seattlebubble.com/blog/wp-content/uploads/2007/08/drlaura_2007-08-22.mp3

On a related note, this 2006 “Real Financial Heroes” video is a pretty great skewering of homebuying mania. For context, it’s a parody of a series of Budweiser ads from the time called “Real American Heroes” that used the same style and music.

“Top Ramen tastes a lot better when you eat it off a granite countertop.” Classic.

The purpose of our Friday Flashback series is to remind people why it’s never a good idea to base your home purchase decisions on the word of someone with a vested financial interest in selling as many homes as possible for as much as possible, no matter what. If you’ve got a good example of local home salespeople or other industry shills on record making fools of themselves in the years before the bubble burst, shoot me an email.

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